Built for Founders in the Trenches

Turn Customer Conversations into Conviction

Riff is the AI-powered platform that transforms scattered interview recordings into searchable, structured insights in 30 seconds. Build your Customer Intelligence Vault where every conversation becomes evidence—not just notes.

Why Riff Wins

The fastest, most complete way to turn conversations into evidence.
  • 30-second analysis
    Go from upload to structured insights before your coffee cools.
  • Chat over your interviews
    Ask anything and get sourced answers powered by state-of-the-art LLMs.
  • 100% insight capture
    Never lose key quotes or patterns in hour-long recordings.
  • AI-powered patterns
    See themes across interviews you would miss manually.
  • Investor-ready evidence
    Copy clean quotes and summaries straight into your deck.
AI Chat with RAG
Question

What do enterprise customers say about pricing?

Answer
  • Willing to pay 2–3x current spend for a solution that reduces manual reporting time by 80%.
    Finance_Interview_12pricing
  • Budget is available this quarter if we can prove 10x time-savings for the FP&A team.
    Enterprise_CFO_03buying-signal
  • Current workaround costs ~$8k/mo in tools + contractor hours; price is not a blocker if outcome is clear.
    Ops_Director_07current-stack

Built for Founders in the Trenches

Stop drowning in discovery calls. Start building what customers actually want.
30-Second Interview Analysis
Drop in your Zoom recording or transcript. Get structured insights before your next meeting. No more weekend note-taking marathons.
Chat with Your Interviews
Ask "What pricing model did enterprise customers prefer?" Get instant, sourced answers from GPT-4 grounded in your actual conversations.
Track Multiple Ideas at Once
Testing B2B and B2C? Different verticals? Organize interviews by idea and know exactly when to pivot based on pattern strength.
Your Searchable Vault
That brilliant quote from 3 months ago? Find it in seconds. Every interview indexed, tagged, and linked to the person who said it.
Pattern Detection Dashboard
See which problems affect 80% of users vs edge cases. Track how pain points evolve as you iterate. Evidence-based pivots only.
Investor-Ready Export
Copy formatted quotes straight to your deck. Export summaries for advisors. Share insights with co-founders. No cleanup needed.

The Quotes That Close Deals and Raise Rounds

Every founder knows that one perfect customer quote can change everything. Riff ensures you never lose another one. Searchable, sortable, and ready to paste into any pitch deck or investor update.

Real quotes from customer discovery interviews • Sorted by validation strength

"I would literally pay $10,000 tomorrow if this could save me those 2 days every month. That's 24 days a year I'm wasting on manual reconciliation."

CFO

Series B FinTech

pricingurgency +1

"This is the single biggest bottleneck in our entire operation. I lose sleep over this. My board asks about it every meeting."

Founder & CEO

D2C Brand

pain-severityboard-pressure

"I have budget approval for $150K/year if you can prove ROI in a pilot. The CFO already signed off—we just need the right solution."

Director of Operations

Logistics Company

budget-readydecision-maker

"We lost a $2M deal last month because we couldn't get the data fast enough. That can never happen again."

Head of Sales

Enterprise Software

revenue-impactcritical-incident

"We tried building this internally—spent $200K and 6 months. Still doesn't work. I'd rather pay someone who actually understands the problem."

VP Engineering

E-commerce Startup

build-vs-buyfailed-attempt

"Every competitor who solves this before us will eat our lunch. We need this yesterday, not next quarter."

Head of Product

MarketPlace Platform

competitive-pressureurgency

Every quote tagged, searchable, and ready for your next investor pitch

Start Capturing Every Quote

Start Free. Scale When You're Ready.

We know you're bootstrapping. That's why Riff is free for your first 5 interviews every month. When you're ready to scale your discovery, we'll scale with you.
Save 15% with Yearly!
Basic
Perfect for validating your first idea or testing Riff
Free
 forever
  • 5 interviews per month
  • Full insight extraction
  • Track 1 idea
  • Limited AI chat over your interviews
  • Quote wall access
  • Export with watermark
Growth
Most Popular
For founders seriously pursuing product-market fit
$29
 /month
  • Unlimited interviews
  • Unlimited ideas
  • Unlimited AI chat over your interviews
  • Pattern detection across calls
  • Priority processing
  • API access
  • No watermarks
Team
Coming Soon
For startups with multiple people doing discovery
$49
 per seat /month
  • Everything in Growth
  • Up to 5 team members
  • Shared insight library
  • Team-wide AI chat access
  • Slack integration
  • White-glove onboarding

Make every customer discovery interview count

Join founders who are building the right thing because they actually know what customers want. Start with 5 free interviews today.